About
A glimpse into
my life.
Hi! I'm Tylee. I was adopted from Zhejiang, China when I was two, and since then I've called many places home: Denver, Vegas, Austin, SF, LA, and now New York City.
Growing up across different environments made me adaptable and sparked deeper questions about my identity. Over time, a few themes have come to guide my life…
- Curiosity about myself & the world
- Dedication to strengthening my body & mind
- Meaningful relationships & belonging
- A belief that life is meant to be explored
Professionally, I've launched products at Google, Uber, and Amazon. I'm especially interested in how technology shapes how we think, live, and connect.
Outside of work, you'll find me exploring new countries, hosting community sports events, and making homemade matcha for friends!
Currently
“The world will ask you who you are, and if you don't know, the world will tell you.”
— Carl Jung
Work
Building cool things,
with intentionality.
Amazon
New York, NY
Senior Product Marketing Manager — Outbound, AI & Retail
2024 — 2025
Led outbound marketing strategy for Prime Day, one of Amazon's highest-traffic global shopping events. Built experimentation frameworks to optimize lifecycle messaging, personalization, and campaign performance across millions of customers.
New York, NY
Product Marketing Manager — Google Analytics
2023 — 2024
Drove global product marketing strategy to increase Google Analytics adoption across enterprise and SMB customers. Partnered with product, sales, and data science to shape positioning, launches, and growth initiatives.
Sales Strategy & Operations Program Manager — Google Ads
2021 — 2023
Designed incentive and revenue programs supporting thousands of Google Ads sellers and billions in advertising revenue, improving sales efficiency and customer adoption.
Uber
San Francisco, CA
Growth Strategy — Uber Eats
2021
Led growth marketing and experimentation for Uber Eats' enterprise programs during the COVID-19 pandemic, driving adoption through data-driven campaigns and rapid testing.
Advisory
Product marketing,
done right.
I work with early and growth-stage teams to sharpen their product marketing, from how they position in market to how they launch and grow.
Positioning & Messaging
Clarify what you do, who it's for, and why it matters. Build a narrative that resonates with buyers and holds up across every channel.
GTM Strategy & Launch
Plan and execute product launches that land. From audience segmentation and channel strategy to enablement and measurement.
AI-Augmented Brand Storytelling
Use AI to move faster across content, research, experimentation, and personalization without losing the human edge.
Travel & Life
Let's see the world,
together.
Reykjavik, Iceland
Marrakesh, Morocco
Hawaii, USA
Niseko, Japan
Cusco, Peru
Grindelwald, Switzerland
New York, USA
Zhejiang, China
Lessons from every place
Explore the Curiosity Map→See more on Instagram
@tyleemilan→Connect